2025-05-26 08:57:47.AIbase.18.3k
Can AI Not Save Target? Sales Decline, Customer Loss, and AI as the Scapegoat?
As the Christmas season approached in 2023, the American large chain retailer Target announced that it would enhance the holiday shopping experience through artificial intelligence technology. From launching the AI chatbot Store Companion, to introducing a predictive inventory system, to deploying the marketing platform Roundel, Target has bragged about building the future of retail. But reality is much crueler than its promotion. A class-action lawsuit claims that this technological innovation is actually part of a large-scale surveillance program, even suspected of using facial recognition software. One plaintiff alleged that